Why should I use podcast transcriptions? In this post, getting to grips with podcast transcriptions. Podcast transcriptions are your No.1 tool for driving natural search traffic to your website. Having a transcript of a podcast episode can make it easier for people to find the episode online, as search engines can index the text of the transcript. To make the most …
You’ve researched your podcast keywords, it’s time to use them. Before I start a new podcast episode, I’ll consider what unique keywords and keyphrases I can use for that show. You mustn’t repeatedly use the same keywords or phrases on every page of your podcast website. Here are some of the keyword themes I use for my site: Homepage only: …
Pitch a TV Show Podcast Launch: A reality TV show about sailingEpisode 1In episode one of Pitch a TV Show Podcast, Helen Pearson who works as a court administrator in the UK pitches her idea for a reality TV show about sailing. Helen passionately wants to get more people into the past time.Launch: A reality TV show about sailing Feedback on Helen’s …
Pitch a TV Show PodcastThe Clutter Coach – A TV Show about hoardingEpisode 2In episode two of Pitch a TV Show Podcast, Professional clutter coach Clare Baker wants to make a show that helps hoarders to help themselves.The Clutter Coach – A TV Show about hoardingI’m Clare Baker from Banbury, Oxfordshire, and I’ve got a great idea for a TV …
Answer the Public tutorial. In this post, discover if your podcast is answering questions that people enter into Google. Another great keyword research resource is the Answer the Public website. It’s a tool to discover what people are searching for around your podcast subject. People enter a lot of questions into Google and this site can show you what they …
Discover keywords for your podcast. In this post, identifying the search terms people are using that could lead them to your podcast. It’s time to start creating keyword ideas for your podcast website. We need to discover the search terms people are using around your podcast subject. For example, with a podcast like mine, these might be: Gardening podcast Podcasts …
Why the website provided by podcast hosts isn’t great at delivering listeners because of poor SEO. One of the podcasts I produce is called My Garden Podcast. Gardening may not be your thing, but I’ll use this as an example to show you why the free website provided by most podcast hosts isn’t ideal for building your audience. We’ll get …
People use Google to find podcasts. In this post, why do you need to use Google to target listeners? There’s lots of advice online about growing your podcast, you’ll find tips including: Building a following Telling your friends Make sure your show is on all the podcast apps Using social media While it’s great to tell your friends or post …
The problem of podcast discovery. In this post, why is it so hard to get my podcast found? Are you tired of feeling frustrated and overwhelmed trying to get your podcast discovered? It can be tough to stand out in a sea of over 2.4 million podcasts, with celebrity shows and well-funded networks often taking up the top spots. It’s …
Podcast SEO, the basics. In this post, a beginner’s guide to search engine optimisation for your podcast website. Podcast SEO, or search engine optimisation for podcasts, is the practice of fine-tuning your podcast’s website to improve its visibility and ranking in search engine results. There’s a range of tactics including finding the right keywords to use in your podcast name, …